Retail and ecommerce investors in the North West
The North West, led by Manchester and Liverpool, is the largest startup ecosystem outside the South East of England, with regional funds, angels and platforms all active. Consumer brands and online retailers often raise from crowdfunding platforms and large groups of angels, alongside a smaller set of consumer-focused funds. 770 investor-backed retail and ecommerce companies in the North West are in Pulse, and 17 raised a first funding round in the last year.
- Investor-backed companies
- 770
- Active investors, 2 years
- 1,007
- Rounds, 2 years
- 107
- Median round
- £79k
Who is investing
In the last two years 148 funds, firms and family offices and 855 angels took shares in retail and ecommerce companies in the North West, with the latest round in Nov 2026. These are the firms backing the most of these companies:
| Firm | Type | Companies |
|---|---|---|
| H & B Holdings Ltd | Holding company (possible family office) | 2 companies |
| Purser Holdings Limited | Holding company (possible family office) | 2 companies |
| The Data Capital Group Limited | Fund or investment firm | 2 companies |
| The Enterprise Fund Ltd T/A GC Angels | Fund or investment firm | 2 companies |
| 468 Capital GMBH & Co. KG | Fund or investment firm | 1 company |
| Ada Ventures II LP | Fund or investment firm | 1 company |
| Ag Capital Value Flexible SNN Fund | Fund or investment firm | 1 company |
| Amaranthine Fund I, LP | Fund or investment firm | 1 company |
See all 1,007 active investors, including angels, with what they've backed, estimated cheque sizes and who they invest alongside.
Rounds and valuations
Over the last two years, 107 funding rounds were raised by retail and ecommerce companies in the North West, an estimated £190.5m, with a median round of about £79k. 17 of the companies raised their first priced round in the last 12 months. 41% of these valuations carry a High confidence rating.
How North West compares
The North West has 11% of the UK's retail and ecommerce sector's 7,129 investor-backed companies. The median round of £79k is below the £100k median for the UK's retail and ecommerce sector, and below the UK-wide £176k. By stage, 92 are at seed, 41 have exited, 19 are inactive. The most active firm in these companies is H & B Holdings Ltd, in 2 companies.
Questions
How many investors back retail and ecommerce companies in the North West?
Pulse found 1,007 outside investors taking shares in retail and ecommerce companies in the North West in the last two years: 148 funds, firms and family offices, and 855 angels.
How much do retail and ecommerce companies in the North West raise?
Over the last two years 107 rounds were raised, an estimated £190.5m in total. The median round was about £79k.
How accurate are the amounts?
They are Pulse estimates, each with a confidence rating. 41% of recent valuations here carry a High confidence rating; the rest are marked Medium or Low.
Can I see every investor?
Pulse subscribers see every outside investor by name, with portfolios and co-investors, from £39.99 a month plus VAT (£47.99 inc. VAT). Contact details are not included and names are not linked to personal profiles.