Series A ecommerce investors in the UK
Venture-stage companies have raised several rounds and are typically at Series A or beyond, where institutional funds lead and earlier angels follow on. Consumer brands and online retailers often raise from crowdfunding platforms and large groups of angels, alongside a smaller set of consumer-focused funds. 421 investor-backed series a retail and ecommerce companies are in Pulse, and 17 raised a first funding round in the last year.
- Investor-backed companies
- 421
- Active investors, 2 years
- 2,737
- Rounds, 2 years
- 596
- Median round
- £200k
Who is investing
In the last two years 332 funds, firms and family offices and 2,390 angels took shares in series a retail and ecommerce companies, with the latest round in Oct 2026. These are the firms backing the most of these companies:
| Firm | Type | Companies |
|---|---|---|
| Odin Investments Limited | Fund or investment firm | 17 companies |
| SyndicateRoom | Fund or investment firm | 16 companies |
| SyndicateRoom BBI | Fund or investment firm | 14 companies |
| Active Partners | Fund or investment firm | 5 companies |
| Ascension | Fund or investment firm | 4 companies |
| Jamjar Investments | Fund or investment firm | 4 companies |
| Pembroke VCT PLC | Fund or investment firm | 4 companies |
| Atomico Angel Programme IV, LLC | Fund or investment firm | 3 companies |
See all 2,737 active investors, including angels, with what they've backed, estimated cheque sizes and who they invest alongside.
Rounds and valuations
Over the last two years, 596 funding rounds were raised by series a retail and ecommerce companies, an estimated £364.9m, with a median round of about £200k. 17 of the companies raised their first priced round in the last 12 months. 40% of these valuations carry a High confidence rating.
How Retail and ecommerce compares
Retail and ecommerce companies make up 1% of the 74,284 investor-backed companies in Pulse. The median round of £200k is above the £176k median for the whole UK market. The most active firm in these companies is Odin Investments Limited, in 17 companies.
Questions
How many investors back series a retail and ecommerce companies?
Pulse found 2,737 outside investors taking shares in series a retail and ecommerce companies in the last two years: 332 funds, firms and family offices, and 2,390 angels.
How much do series a retail and ecommerce companies raise?
Over the last two years 596 rounds were raised, an estimated £364.9m in total. The median round was about £200k.
How accurate are the amounts?
They are Pulse estimates, each with a confidence rating. 40% of recent valuations here carry a High confidence rating; the rest are marked Medium or Low.
Can I see every investor?
Pulse subscribers see every outside investor by name, with portfolios and co-investors, from £39.99 a month plus VAT (£47.99 inc. VAT). Contact details are not included and names are not linked to personal profiles.